ASUS Zenfone 3 Deluxe and Zenfone 3 Ultra now available in India


Asus today announces the availability of Zenfone 3 Deluxe (ZS570KL) and the Zenfone 3 Ultra (ZU680KL) in India. Launched at Zenvolution India in August 2016, the luxurious Zenfone 3 Deluxe is ASUS’ latest premium offering and is available in two variants – one with Qualcomm Snapdragon 821 processor and 256GB Internal UFS, the other with a Qualcomm Snapdragon 820 processor and 64GB of storage. Both smartphones come with 6GB of LPDDR4 RAM.

Launched as part of the Zenfone 3 range, the Zenfone 3 Ultra is one of the other flagship products from the range. Starting today, these smartphones will be available in select Asus Preferred Partner’s retail outlets and all major Online Sales Portals.

Commenting on the availability, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “With the Zenfone 3 Deluxe and the Zenfone 3 Ultra, we aim at revolutionizing the smartphone space in India. Launched to fit into our premium segment, these flagship smartphones are at the pinnacle of design and engineering, and seamlessly combine high-end features in an extremely luxurious form factor. The powerful processor of the Zenfone 3 Deluxe ensures that the smartphone is perfectly geared towards the needs of even the most demanding user. With the Zenfone 3 Ultra, multimedia enjoyment is taken to its peak level, with its high-end display and specially engineered audio/video technology.”


A flagship model of the Zenfone 3 family, Zenfone 3 Deluxe embodies ASUS’ ‘Design Thinking’ philosophy. Combining a lightweight aerospace-grade aluminum-alloy unibody construction with an ultra-thin 4.2mm edge on the sides, and with the PureMetalT technology, Zenfone 3 Deluxe is all-metal smartphone with an invisible antenna design.

The Zenfone 3 Deluxe with Qualcomm Snapdragon 821 processor and Qualcomm Snapdragon 820 processor are priced at Rs 62,999 and Rs 49,999 respectively. The smartphone is available in two stunning metallic colors – Glacier Silver and Sand Gold. Zenfone 3 Ultra is priced at Rs 49,999 and is available in two beautiful colors – Titanium Grey and Glacier Silver. Both these devices feature a meticulous sand-blasted back-finish that makes them feel super premium to the touch.